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What is Google’s HR stance?

US – Google has announced plans to hire more than 6,000 employees globally this year as it wards off pressure from rivals such as Facebook and Twitter in the technology industry. According to Google’s senior vice president of engineering and research Alan Eustace, the internet giant will add more than 6,000 staff “across the board …

Facebook Turns the ‘Like’ Into Its Newest Ad

SAN FRANCISCO (AdAge.com) — The ubiquitous “like” is currency for brands, and Facebook is giving them a new way to collect: an ad unit that shows up on the right-hand side of the screen it calls “sponsored stories.” The unit will give brand-related action such as a “like” or a check-in a lot more visibility …

What is the context between social networking and sex?

NEW YORK – NEARLY four out of five women and three of five men say they believe texting, Facebook and other social networking tools cause new couples to jump into bed faster, a survey released by Shape and Men’s Fitness magazines on Monday showed. Smart phones and laptops are the new toys that lead to …

5 tips for on-page optimisation for beginners

If you’re reading this post, you’re probably interested enough in doing on-page optimisation for your website. iClick Media Singapore have generally classify it into 5 main tips. 1) URL/File Names It is never a good idea to change your company or organisation’s domain name at this point of time. You would probably have spend alot …

Facebook raises US$1.5b in share offering

SAN FRANCISCO – FACEBOOK announced on Friday that it had raised US$1.5 billion (S$1.92 billion) in a private share offering that valued the social network at approximately US$50 billion. ‘Our business continues to perform well, and we are pleased to be able to bolster our cash position with this new financing,’ Facebook chief financial officer …

Google’s CEO Eric Schmidt to step down

US – Eric Schmidt is stepping down as CEO of Google and will relinquish responsibilities to co-founder Larry Page from 4 April after nearly a decade in the role. In a surprising turn of events, Schmidt will relinquish his responsibilities to co-founder Larry Page starting on April 4 after nearly a decade in the role. …

What is Twitter Marketing for your business?

Tip 1: Just be your normal self and you’ll be fine The beauty of Twitter is that it’s a huge global community of human (mostly; there are spammer accounts but they’re easy to recognise, block and report to the authorities). So do show your human side, especially when using your business account. Talk about things …

What is Google’s Search Advertising Share in China?

Google China’s share of the Chinese search advertising market in Q4 rose for the first time since the company threatened to leave the country early last year after a cyber attack and censorship battles. Google’s search advertising share increased to 23.1 percent, up from 21.6 percent in Q3 — still much lower than its 35.6 …

What are the “related ads” in Google AdWords?

More search marketers are reporting seeing PPC ad grouping by segments and categories for certain search queries. Google began testing this new layout for general and brand terms in Google AdWords that showed “Related to [search term]” last June, and it seems it has rolled out more broadly in the last few days. At the …

What is Google’s search performance in 2010?

Market-tracker comScore reports that Google finished 2010 strong, handling 66 percent of US online queries. Factoring in outside websites with search “powered by” by the California Internet titan, its share of the market climbed even higher, with 69.4 percent of US searches getting “organic” results from Google. Microsoft’s Bing search engine increased its share of …